Oktoberfest mug Masskrug
Food & Drink

Official 2018 Oktoberfest Mug Presented

Gingerbread hearts, beer mugs, a tuba, pretzels and the giant Ferris wheel: These internationally known symbols all adorn this year’s Masskrug, or litre-mug, for Munich’s Oktoberfest. Presenting the mug at the Oktoberfest site on Thursday, cabaret artist Martin Frank said it displayed “everything that we Bavarians love.” According to dpa …

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Berlin beer fesitavl
Food & Drink

Hops & Heat – Berlin Beer Festival Gets Underway

Berlin Opens ‘world’s longest beer garden’ in 30+ Temperatures. As Berlin experiences sustained summer temperatures over 30 degrees Celsius, the city on Friday launched a weekend of beer-drinking at the International Beer Festival, which occupies a 2.2-kilometre stretch of a wide, central boulevard. The “world’s longest beer garden,” as the …

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bekömmlich
Food & Drink

‘Wholesome’ Label Brings Beer Brawl to Top German Court

There are many things to be said about German beer. But a legal fight about an advertising campaign means “wholesome” might soon be a word marketers explicitly can’t use. Germans have a whole vocabulary for beer, with regional dialects and local favourites creating a vast range of choice when choosing …

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Oktoberfest beer price 2017
Food & Drink

Oktoberfest Beer Prices Set To Rise?

Munich officials reject beer price cap plan for Oktoberfest. City officials in Munich on Wednesday denied a request to cap beer prices for Oktoberfest at 10.70 euros (11.80 dollars) per litre for a period of three years. After a heated debate between officials and organizers of the beer festival, Munich’s …

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German fire engine beer
Food & Drink

Fire Engine on Thirst Fighting Mission

Beer based emergency?  This German fire engine can extinguish any type of thirst. Gerhold Becker and Sonja Heideroth from Borken, a small town in the Schwalm-Eder district in northern Hesse, own a very special kind of vehicle. They have converted a 31 year-old fire engine previously used by the Bavarian fire …

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NRW German beer bottle designs
Food & Drink

Changing Face of the German Beer Bottle

Will New Beer Bottle Designs Fundamentally Change the Industry in Germany? Every time you buy a beer bottle in a German supermarket you pay a little bit extra (8 – 25 cents) so that you are encouraged to return it, just like many states in the U.S. After you have inserted …

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